CAdillac x marc saltzman
Cadillac partnered with Marc Saltzman, a tech influencer, to show off the features of their most high tech vehicles, the LYRIQ, ESCALADE and OPTIQ. I got to work from beginning to end on this project, from the storyboards to overviewing the final edit.
It was also my first time getting to work with an influencer and working with Marc was an amazing experience, he’s really good at what he does and the nicest person ever.
ESCALADE
LYRIQ
OPTIQ
ACD: Tom Mednick
ACD: Yan Snajdr
CW: Nicholas Kidd
AD: Estevan Ferrari