Vector social

The ask was to create a series of social videos for the cereal brand Vector. Their target audience persona could be defined by Shaquille O'Neal, goofy sports lovers, making it a really fun platform to work with. At the end the videos came out a bit too “addy” for a social video with the end frame CTA and some other elements, but that decision was beyond our power.
Also this shoot was really special because my apart from my Copywriter and I, there were no other creatives on set, a lot of responsibility in our hands but we nailed it!